Practice Area
Social Media & Influencer Law
Social media and influencer law covers FTC disclosure requirements, brand deal contracts, creator agreements with platforms, right of publicity in digital content, defamation on social media, and the legal issues arising from creator monetization, deepfakes, and AI-generated influencer personas.
Why It Matters for Law Students
Creator economy contracts are now a standard part of entertainment law practice. FTC enforcement actions, platform TOS disputes, and brand collaboration agreements represent a growing body of legal work that sits squarely at the intersection of entertainment, advertising, and IP law.
Key Statutes
§FTC Act § 5 (endorsement guidelines)
§CA Civil Code § 3344 (right of publicity)
§Computer Fraud and Abuse Act
Landmark Cases
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